Real Estate Folio Numbers and Parcel Numbers Explained

March 21st, 2010

The Real Estate Folio Number is a unique property Identifier or sometimes known as a Parcel Number, which consist of a sequence of numbers which identify a particular property.  In South Florida our sequence of number is 13 digit long for a Real Property.

Our Tools allow you to use these real estate folio number to search for properties and create custom idx solution for your clients.   It’s a natural way of searching for MLS data and providing your clients searches that closely resemble those that you perform in the MLS.

The Folio Number of a property looks something like 00-0000-000-0000.

  • The first two digits are what is known as Municipal Codes.
    • 01 Miami
    • 02 Miami Beach
    • 03 Coral Gables
    • 04 Hialeah
    • 05 Miami Springs
    • 06 North Miami
    • 07 North Miami Beach
    • 08 Opa-locka
    • 09 South Miami
    • 10 Homestead
    • 11 Miami Shores
    • 12 Bal Harbour
    • 13 Bay Harbor Island
    • 14 Surfside
    • 15 West Miami
    • 16 Florida City
    • 17 Biscayne Park
    • 18 El Portal
    • 19 Golden Beach
    • 20 Pinecrest
    • 21 Indian Creek
    • 22 Medley
    • 23 North Bay Village
    • 24 Key Biscayne
    • 25 Sweetwater
    • 26 Virginia Gardens
    • 27 Hialeah Gardens
    • 28 Aventura
    • 29 Islandia
    • 30 Unincorporated
    • 31 Sunny Isles Beach
    • 32 Miami Lakes
    • 33 Palmetto Bay
    • 34 Miami Gardens
    • 35 Doral
    • 36 Cutler Bay
  • Then we have the next 4 digits which identify the location on a map, based on Township, Range and Section.
    • Townships run from North to South in order from 51 to 60.   The townships are six square miles and are composed of 36 sections.
    • Range are placed East to West in order from 35 to 42.
    • Section  are located inside Townships and Range and are divided into 36 sections.
  • The next three represent the subdivision, plant or acreage.
  • Finally, the last four numbers are representative of the parcel number in this case the actual property.

Understanding how to use these Folio Numbers and how they are made up will help you create better property searches for your customers.    You can also use our property search tool to create searches using a map as well.   Once

Online Real Estate Marketing Tips and Tricks

March 8th, 2010

If you have been waiting to get a real estate website solution for yourself or the company you have been waiting too long.   The pace at which information is changing and how the industry is moving could mean you are falling behind if you have not jumped in yet.   What do I mean by jump in?  The answer is extremely simple, you need to have a presence online so that your Real Estate clients can find your Real Estate website online.   Consumers are quickly jumping online the minute they need to research or find out what’s the price or better yet if now is the right time to buy Real Estate.

I ask my customers all the time.  How much time do you spend marketing yourself or your brokerage online each week or month?.  I am surprised by their answers most of the time,  little to no time at all.    I always recommend all my clients to start marketing yourself or your company, even if you don’t select us to build you a great Real Estate solution or help you in your Professional Real Estate Career.

Below are some suggestions of the things you can do until you are ready to use our products and services:

  1. Register a domain name.   You can get a name for less than $7 dollars a year now in days.    Registration of a  Domain names will give your Real Estate website a head start.  Google looks at the history of a registration as points for Real Estate Search Engine optimization, think of it as having an office in space that has been open for many years.   (Register a domain)
  2. Sign up for Social Media Account – We hear about Twitter everywhere we go Today.  Conan O’Brian, ESPN, CNN and other main stream media not only use them as an effective means of communication but also promote them.  Facebook.com is another big name.   Even if you don’t have the time to use these products now,  sign up for an account and reserve your presence so when you’re ready you already have a head start.
    1. Facebook Sign up page)
    2. Twitter Sign up page
    3. LinkedIn Professional Networking
    4. Real Estate Networking Site
    5. YouTube Video Marketing
    6. Yelp Social

    Ask us how you can be more connected with your customers and effectively market yourself or your Real Estate Brokerage firm online.

  3. Search Engine Accounts – Create yourself an online presence with the major search engines.   If you have an email address you can sign up for an account with the major search engines to utilize their tools to better position yourself online.   Google Offers lots of great tools that can help you on your way to creating an line presence.
  4. Devise an Effective Marketing Plan -  We often tell our customers to create a Marketing Strategy and implement it.   The most successful online real estate websites have some form of Marketing plan in place for their website.   The Marketing plan does not have to be complicated and can be as simple as dedicating 1 hour a week to writing a blog on your website or any of the Social Media sites mentioned above.
  5. Location! Location! Location! - You understand that Real Estate is about location, we understand that Real Estate websites are also local.   We always advise our clients to “specialize” or “create a niche website”.    Google will favor websites that have a niche and can offer the local market the information it wants and needs.   If you search for a plumber on google, it’s smart  enough to direct you to your local candidate,  so  you have to think local when it comes to online Real Estate Websites you are on the right path to success.
  6. Get a starting website or blog – We offer an array of different products to suits everyone’s need including an excellent starter website  that includes all the features a website should have without a heavy price tag.  We even offer a FREE Real Estate Website, so that you can start your presence Today.   We also have Custom Real Estate Website Designs if you are looking to replace or enhance an existing Real Estate Website you may already have but is not performing like you like it to.   We also offer a full fledged Real Estate website that includes the most comprehensive tools available to any Realtor or Real Estate firm that wants to establish market dominance.
  7. Hire a Professional who understands your business – I have seen customers of ours who get burned when they find any company that can build websites, to quickly find out that they have to spend hours, days and months explaining industry terms and concepts like what an MLS is.    We love what we do and understand your professional real estate career so we can give you the competitive advantage over your fellow Realtor.   Contact us for a free real estate evaluation or quote.

Walk Score for Miami Condo Investments

March 1st, 2010

This was an interesting application of a healthy application for the Miami Folks.    We helped implement Walk Score on Miami Condo Investments for one of our clients an application that helps to promote Neighborhood Walking.   This application was a perfect match for his condo buildings and listing information.

Walk Score is a healthy application because it helps to promote good health to individuals who are looking to live in around a place where they can walk to restaurants, coffee shops, books stores, supermarkets and so on.   This is also a very green application since residents who find a place to live where they can walk to various different locations would probably tend to drive less.   Below is an example of what is near and around 500 Brickell a local condo building in this Miami Real Estate Market.

I invite you to check out the application if you live in Miami or plan to move to this beautiful city.   If this is something you think you can use on your website give us a call and will be happy to add value to your website, with applications like this one or others.

To see this live visit MiamiCondoInvestments.com

walk-score

How to create a Condo IDX Website in minutes

February 25th, 2010

One of the advantages of getting a Real Estate Website or Condo IDX solution with us is flexibility.   Creating a Condo IDX Website is just a matter of minutes and we have all the tools necessary for you to get started today!   What makes us unique is that we help you launch a Real Estate Website or Condo IDX website in minutes not months or weeks.   How do we accomplish such rapid deployments of your next Condo IDX website?  The answer is quite simple.

3 Simple steps in launching your next Condo IDX Website.

1.  Decide the areas you are interested in working in.

We provide a simple tool to allow you to choose which cities you would like your users to search.  This saves you time and gives you great flexibility in your deployment of your MLS IDX.  The tool allows you to only showcase those cities you are interested in!.

mls-cities

2.  Establish Your Condo IDX Communities.

Our Condo IDX Communities are groupings of how you would like to group your condo buildings.   You come up with the way you want to group the buildings and then simply populate these areas its that simple!!   We provide you the information, all you have to do is pick them! The communities can be sorted in any which way you like and featured throughout our various tools and widgets which accompany your website.

sort-communities

3. Choose the buildings you want to represent.

We have a database of about 5,000 condo buildings which have been pre-populated with common information to save you time!  We realize that your number one job is to be a Realtor and not be spending hours, days or months populating general facts about a building.   All you have to do is decide which buildings you want to showcase.

All of our Condo IDX Buildings come with the following Items to save you time:

  • Common Community Building Photos.
  • General Facts about the Building
  • Live Upto the minute facts of what’s available for Rent or Sale.
  • Recent Sales or Rent History
  • Google Streetview Technology and Street Maps where available.
  • Information about the building.
  • Front end editors to allow you to easily add content.
  • Tools that allow you to replace images from our Condo Photo Buckets!
  • WE SAVE YOU TIME!

Don’t wait any longer!  Ask us how we can help you build your own Condo IDX project. Get a FREE Quote Today and don’t loose anymore time or business!

Select the Buildings you want!  it’s that simple!

condo-buildings

The Final Step is You!

You seen how simple it is and all that is required to have your Condo IDX Website.    The next step is for you to jump in and start getting a piece of your Real Estate Bubble.    If you would like to see a live demo of this simply give us a call (305) 479-2994 and will be happy to show you how simple this really is.   We have help generate over 30,000  leads in 2009! for our customers  and it’s only growing! so don’t wait any longer to get some business for yourself as well.

TOP 10 Real Estate Plugins for Optimizing your Real Estate Blog

February 2nd, 2010

In an increasing competitive Real Estate Blog web sphere how do you set your Real Estate Blog aside from the pack?  We have some suggestions that will help you increase your traffic and help you set your Real Estate Blog Site apart from the rest of the crowd.  These WordPress Plugins can help you better manage your Search Engine Optimization (SEO) techniques.   By better managing and installing these Search Engine WordPress plugins you can help your website generate more traffic and increase your presence online.

1. All-In-One SEO Packdownload-plugin

This is a one of the most widely used SEO Plugin for your WordPress, it allows you to control the meta descriptions and page titles.   The All In One SEO Pack includes the most efficient SEO plugins that enable you to perform most SEO operations needed to better help Rank your Real Estate Articles.   Some of the key features of this plugin include canonical URLs, Automatic Title Optimization for the search engines and Meta Tag generation to name a few.  Give this one a try and it will go a long way in helping your Real Estate Blog Rank just as high as others.

All In One SEO Screenshot

All In One SEO Screenshot

2.  Google XML Sitemap Generator for WordPress

download-plugin

This is a great plugin to help you connect with Google and their webmaster tool.    This plugin generates a special XML file that is used by Google to prioritize the relevant pages against all the other pages they index from your site.  All Major Search engines read a sitemap XML file and this Google XML Sitemap supports pretty much all the search engines.

Google Sitemap XML

Google Sitemap XML

3 – Friendly SEO Images

download-plugin

Search Engine Friendly Images are images which have proper labels and attributes that describe the image.  Google reads this information to better understand what the image is about.  Remember that the web is also surfed by individuals who can’t see and the ALT attribute helps to describe to these users what the image is all about.

4 – Redirection of all Old Articles.

download-plugin

WordPress Redirection plugin will help ensure that your transition from one version of WordPress to another is invisible to your end users so that in the event you rename an existing page on your site, your users are directed to the appropriate page.   When Google indexes or stores a copy of your page on their servers and you happen to rename your page, they will have a hard time sending the user to the original page, this is where this plugin helps to ensure your usesr always find the page.

Redirection

Redirection

5 – Robot Meta

download-plugin

Robot Meta can be used on your Real Estate Blog to ensure the search engine only Indexes (Stores) pages and information you have made public.  The Robot Meta is also a great way to prevent the search engine from indexing duplicate content on your website by preventing the indexing of tag pages, category pages and author pages.

6 – Simple SEO Links

download-plugin

There are times in which you want to link the user to internal pages with in your blog, but find it tedious to always have to link them, this is the solution that will help you cut your work by half.   With Simple SEO Link you can choose a word and URL and this plugin will automatically create the link for you.

7 – SEO Smart Link

download-plugin

The SEO Smart Link is very similar to Simple SEO except that it offers you a little bit of more options than the one above.  Use this Smart SEO Link plugin on your Real Estate Blog, to link to your internal Condo Profile Pages, Inventory, Community Information and better yet associate your website with specific keywords.

SEO Smart Links

SEO Smart Links

8 -  Platinum SEO Plugin

download-plugin

Platinum SEO Plugin is a variation of the All-In-One SEO Plugin and offers great Search Engine Optimization features for your Real Estate Blog.   It optimizes the Post and Page Title for the search engine, generates all SEO META tags automatically, helps you avoid duplicate content and you can even add page/post level HTML meta like index, noindex, follow or no follow attributes.

9 -  Broken Link Checker

download-plugin

This plugin will help you ensure that as you write articles and post pages your links are all functional.  It also notifies you on the dashboard when links become broken.   You want to use a plugin like this one at least once a month to ensure you always have all your links fully operational.

10 – SEO Slugs

download-plugin

When you run a Real Estate Blog you want to have very presentable URLs and make them Search Engine Friendly as well.   This plugin will help you ensure you keep certain words out of your URL and optimize your page/post URL titles.   The Seo Slug Plugin for WordPress is  a good wordpress plugin to install to get the ultimate results you are looking for when it comes to search engine optimization.

Your Real Estate Blog should have at least 8 out of 10 plugins mentioned above to help you Search Engine Optimize your Real Estate Blog and help you stand out amongst your peers.  If you don’t have a Real Estate Blog, contact us and will be happy to help you set one up.

Search for Listings by Drawing on a MAP

April 9th, 2009

Did you ever wanted to search the multiple listing services by drawing a shape on a map?  One of our latest feature for our Real Estate Websites was the release of finding properties on a map by drawing a shape on a map.  This new feature allows your clients to have full control of their real estate search experience.

You can draw a perfect square, a polygon, a hexagon or any shape you like and will plot points for all the listings that fall with in this shape.  This gives your users the flexibility to find a properties by a neighborhood, or perhaps find listings along a specific block or street.  You can view this new feature live by visiting this interactive  Real Estate Map Search feature on one of our Weston Real Estate Website.  Please don’t hesitate to give us a call and let us help you get this kind of functionality for your clients to use.

The map search function will also allow the user to specify a search criteria to narrow their search with in the shape.  For example your users can determine if they just want to see condos with in a specified region or specify a specific price range or better yet which features the listing should have.  The search parameters are customized to your preference and what you feel you want your users to be able to search by.  You can even filter the search for Bank Owned Properties or Listings which are in a Foreclosure status.

Don’t hesitate and wait any longer and give your clients what they need to search in Today competitive Real Estate Market!  Call us for a free consultation and will be happy to help you get these tools which are most valuable for your clients.

Office: 305 479 2994 or info [at] goidx.com
Search Listing by Drawing on a MAP

Map Search Drawing on MAP

Interactive map search by Drawing a shape on MAP

Get Quality Real Estate Leads and use our Lead Manager.

February 18th, 2009

 All of our Real Estate websites help you establish a way to control and help consumers with the information they need from you to most effectively service their needs.  goIDX, has integrated a free to use Real Estate Lead Management System to help you keep track of your website leads.  

The lead mangement software will help you determine how long ago a client request came in, what was the MLS listing they were interested and most importantly help you get back to your clients as quickly as possible.  We understand the importance of handling multiple of request and help you priotize and determine which client of yours needs the quickest response to their request.   Our system is so easy to use that you will wonder how you ever got along with out a lead manager for you website before.   

Some of the things that you can do with a lead that enters your website is the following:

Lead Details

  • Priotize the leads by how old they are.
  • Establish if a consumer had multiple request and effectively answer their questions.
  • Classify a lead from the minute it is sent to you (New, Contacted, Qualified, Dead, Pending)!
  • Take Notes when you speak with a client 
  • Determine how effective your Online Marketing is.
  • Track leads by day, month, Year
  • Performance Metrics to help you determine your lead convertion rate.
  • Export the Data so that you most effectively get the most of out of your leads.
  • and much more!

 

The tool was designed with the consumer in mind and with your professional skills to help you manage all this without adding any extra work.  Ask us for a free demonstration and will be happy to show you how easy it is to manage, track and qualify your Real Estate Leads

Lead Manager Dashboard

Real Estate Condo Market Trends

February 17th, 2009

I’m happy to announce that we have a product for Real Estate Agents and Investors to analyze and view Market Trend Statistics on all South Florida Condo Buildings and the Surrounding communities in South Florida.   The tool has historical data for closed transactions that took place in the MLS from 2005 to the present.   The tool is in its final stages of Beta testing and should launch to the public in the next couple of days.  If you are interested in helping us develop this tool and you would like to use it for presentations with your sellers or buyers please drop us a note and will be happy to sign you up for our Beta program (info@goidx.com).

The Condo Market Trend tool will allow individuals to filter the information by Prices, Bedrooms, Bathrooms, Living Area and much more!.   We have closely integrated the tool with our condo building profile pages to provide consumers with valuable information regarding the history of a particular building.   This means visitors to your website can find out about a building and then view our condo trend graphs at the same time.   The tool is also closely integrated with single family homes and Rentals in the South Florida Community.  You can also compare and evaluate a particular building to another and see how they both compare historically with sales, average listing and selling prices, median, average price per square feet, month of inventory in a particular condo building and much more.  We also took a step further and allow individuals who use our data to pick and choose which reports they want to present to individuals on their website.   If you think this is a tool you like to use and have please contact us as we would be happy to allow you to beta test the product.

To sign up for the Condo Market Trend Program please contact 
info@goidx.com

Condo Market Trend Reports

If you are a Broker and would like us to Condo Trend your market let us know and you can use our technology to help you in your market.

Submitting your Website to Google’s Search Engine

December 19th, 2008

If you already have a website and you’re not getting the traffic don’t panic!  You should submit your website to the BIG 3 search engines (Google, MSN and Yahoo) to get started, this will allow the search engines to find you in the world wide web.  Most search engines will naturally find your website when you have other websites that have links to your site, or you have taken the time to include it in Social Networking Sites such as Facebook, Activerain, and others, but in case your are just starting to establish your website then you might want to consider submitting the site manually yourself.   

Submitting your website to Google’s Search Engine is the first step but  it does not guarrantee individuals will find your website when they start to search.  For this to happen you might want to look into how you can optimize your website so that Google can find you based on the information you provide or the services you offer to your audience.   We have helped and continuously support our clients on how to optimize and keep content fresh so that the search engines can find your website.

You can check out Google’s Webmaster Site Status to see if they already have your website indexed.  Below are some direct links where you can submit your website to the three major search engines.

Google Search Engine Website Submission URL

MSN Website Submission URL

Yahoo Website Submission URL

Once you have successfully submitted your website to the 3 major search engines, you are on you way to getting recognized on the internet.

The next step will be following Google’s Guidelines for a Website Structure and simple things you can do to keep your website ranked.  We’ll also show you how easy it is to see your competitors website through the eyes of the Google Search Engine,  so that you can be competive enough to become an authority with the content you provide on your website.   After all, you can’t move ahead of your competition unless you know where they are.